History, Themes & Story

The Origin Story for Rough Trade The Musical

Watch — The Origin Story for Rough Trade The Musical

The Characters

Principal Cast

Carole Pope and Kevan Staples — Rough Trade

Carole Pope & Kevan Staples

Howie — character from Rough Trade The Musical

Howie — a principal character

About the Show

A Musical Set in the 1980s AIDS Pandemic

Set against the backdrop of Toronto's punk and new wave scene in the early 1980s, Rough Trade The Musical follows the rise of a trailblazing rock band as the AIDS crisis begins to devastate the LGBTQ+ community around them.

Equal parts celebration and elegy, the show weaves together the iconic catalog of Carole Pope and Rough Trade — four Juno Award winners, multiple gold and platinum records, and a legacy of radical honesty — with new songs written in the raw aftermath of devastating personal loss.

Featuring characters drawn from the LGBTQ+ community navigating love, art, activism, and grief, the musical honors those who were lost while celebrating the ferocious spirit that refused to be silenced.

Artist Statement Meet the Team

Production Materials

Show Brochure

Rough Trade Brochure Page 1
Rough Trade Brochure Page 2
Download Full Brochure Download EPK